Crossroads S 40 - Surf
The Crossroads S is our most refined watch yet. Swiss Made, hand-wound, and dramatically thinner. Season One launches in three pairs, each with a bolder and a softer side: Fern and Flora, Surf and Seafoam, Vine and Vellum.
Pre-order: est. shipping early Q4 2026 - orders fulfilled in order received.
Surf
Deep sea blue, the color beneath an ocean wave, where the mystery of the depths is revealed by rays of filtered light. It can look almost black at times, then dazzling blue-green when the light catches it. The seconds hand, along with the yellow inner bezel ring, catch the light at the edge of the dial like the sun glittering on the surface. The tan leather strap nods to the yellow hues, while the teal accents on the dial and hands pull from its counterpart color of Seafoam. The Surf is the bolder side of the pair, saturated and full of depth.
The Case
The Crossroads S is dramatically thinner than its predecessor, with both case sizes coming in at only 9mm thick at the tallest point. The curved horizon line that has defined the collection from the start is still there, but now sits closer to the wrist. What it gains in slimness, it keeps in presence with a thinner bezel that allows the dial to shine even more than before. The case carries the same hardening coating as the bracelet, giving it real scratch resistance without changing the feel of the steel. Built to be worn, not protected.
The Dial
The dial has always been the star of the show, and this is no different. The central area is raised, and then slopes down to the edges. A beautiful sunburst pattern highlights this elevation change, cascading the dial in radiating light. The numerals are polished, filled with lume and inset into the slope, adding depth to a dial already rich with light play. The hands are polished and filled to match, creating a consistency that feels considered and complete. This is a dial that has to be seen in person to be fully appreciated.
The Crystal
The same dramatic arc from the original Crossroads remains, but a subtle bevel at the edge catches color from the dial and creates a soft frame of light around the perimeter. The underside is hollowed out, bringing the glass closer to the dial for better legibility while keeping the watch thin. A double-domed crystal on a square case is rare because the geometry is harder to execute. But it’s a defining element that helps to give the Crossroads its unmistakable character.
Swiss at the Core
With a movement built in La Chaux-de-Fonds and assembly in Porrentruy, the Crossroads S is the first Trafford watch to carry a Swiss-Made designation, the gold standard of the watchmaking world. Powered by a hand-wound Sellita SW-210, it’s the beating heart of the Crossroads that also helps to keep the case thin and light. With a 42 hour power reserve, it requires winding every other day — a ritual that is part of the experience, a quiet moment before the day begins. Swiss-Made matters, and we're proud to reach that milestone.
A size for every wrist
The original Crossroads came in one size. The Crossroads S comes in two: the Crossroads 40 and the Crossroads 36. The actual case dimensions are 35x36mm and 31x32mm with both having a thickness of 9mm, but square watches wear differently than round ones. We named them for how they feel on the wrist, not how they measure. The Crossroads 40 wears like a 40mm round watch. The Crossroads 36 wears like a 36mm. Both sizes come in every colorway, so fit never forces a compromise on the dial you want.
Better Together
The Crossroads S have a unique twist, with each dial having a counterpart that shares color elements. They are perfectly capable of standing alone, but when they are together, there's an undeniable chemistry between them that makes them both better. They're two watches designed to exist because of each other. Whether you're a couple, siblings, friends, relatives, etc. Life is simply better when we share experiences with others. The dials of the Crossroads S provide an opportunity to celebrate that relationship in a unique way.
The Bracelet
The Crossroads S introduces a new H-link bracelet that dresses up the watch effortlessly. The design creates small rectangles between each link, mirroring the square case itself, a subtle reference repeated down the length of the wrist. It carries the same hardening coating as the case for everyday scratch resistance. The butterfly clasp sits flat and opens cleanly, with an on-the-fly micro-adjust feature that lets you fine-tune the fit without tools. Complete with quick-release end-links, this is a bracelet that is just as functional as it is beautiful.
Specifications
Here are the key specs that define Crossroads S quality and functionality.
Case is 316L Stainless Steel with protective hardening coating while the crystal is a double-domed sapphire with interior anti-reflective coating.
Sellita SW-210 hand wound, regulated to +/- 5 sec with a 42 hour power reserve.
10 ATM
The case is 35mmx36mm, with a lug to lug of 46mm, and a lug width of 20mm. The height is 9mm.
BGW9 Swiss Super LumiNova
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